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Humanizing Digital Transformation: Don’t Forget The People

“Digital Transformation” is one of the buzzwords of 2022, but it has also been one of the least successful strategies of the past few years. The idea of moving to more innovative, digital approaches to a business would seem like a natural move in our digital age, especially after the pandemic. Yet the evidence suggests that it has been a dismal failure. Look no further than a report noting that digital transformation across tech-oriented industries was less than 30% successful. In more traditional industries, such as automotive and pharmaceuticals, success was only between 4% and 11%.


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