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The Patient Experience of the Future is Personalized: Using Technology to Scale an N of 1 Approach

Personalized experiences are more effective at creating sustained behavior change. Digitally enabled personalized outreach can improve patient’s experience by providing relevant, meaningful calls to action at a time when labor-intensive human-to-human personalization is challenged by systemic health staffing shortages. Strategic use of digital tools to engage patients and supplement human-to-human care scale personalization to the benefit of patient and provider experience.


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